Fundamentals of International Franchising, Second Edition

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Fundamentals of International Franchising, Second Edition

  • ISBN: 9781614388845
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ISBN: 978-1-61438-884-5
Product Code: 5620143
2013, 416 pages, 7 x 10, Paperback 

This practical guide provides a framework for counsel advising franchisors on the domestic front as they move into the international arena.

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  • List Price: $150.00
  • Sponsor Member Price: $125.00
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A comprehensive and essential roadmap through the process of expanding your franchise globally.

Franchising continues to be a global phenomenon as U.S. companies continue to expand their brands outside of the United States. Since the initial publication of this title, many things have changed....

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