Right of Publicity: Analysis, Valuation, and the Law

Right of Publicity: Analysis, Valuation, and the Law

  • ISBN: 9781634250153
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ISBN: 978-1-63425-015-3
Product Code: 5370215
2015, 268 pages, 7 x 10, Paperback

Addressing the right of publicity--a multi-faceted topic that is continuing to evolve--this clearly written examination provides an accessible and current resource for valuing rights of publicity and celebrity brands in addition to providing guidance in striking stronger and more lucrative deals.
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  • List Price: $89.95
  • Sponsor Member Price: $74.95

 
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Right of publicity is multi-faceted, complex, and continuing to evolve. Right of Publicity: Analysis, Valuation and the Law is a unique book that brings together two truly unique phenomena: the legal aspects of the rights of publicity, which are increasingly talked about, utilized, expanded and...

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